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Fans/Super Fan

Top Super Fans

  1. #1Kenji SatoMEMBER SINCE FEB ’24
  2. #2Paul KowalczykMEMBER SINCE FEB ’24
  3. #3Sarah BryantMEMBER SINCE FEB ’24
  4. #4Freja LindqvistMEMBER SINCE FEB ’24
  5. #5Lukas WeberMEMBER SINCE MAR ’24
  6. #6Liam O’ConnorMEMBER SINCE APR ’24
  7. #7Chiara RossiMEMBER SINCE JUN ’24
  8. #8Mateo HernándezMEMBER SINCE JUN ’24
  9. #9Dimitri IvanovMEMBER SINCE JUN ’24
  10. #10Sofia MarinoMEMBER SINCE JUL ’24

amber insights

The Super Fan persona group has been trending strongly over the last 30 days. The main avenues of audience engagement have come through recent mailing campaigns and consistent activity within connect fan clubs.

A large subsection of this persona group is showing indicators of jumping to the next tier of fandom. Here are some suggested actions to develop the Super Fan persona group:

  • KISS Army Membership Tier UpgradeConfidence 87%
  • Iron Maiden Autumn Ecomm PushConfidence 79%
  • Subscriber Push For Associated Pophouse ArtistsConfidence 64%

Would you like me to draft a briefing outline for these action points, which can be passed on to the creative team for development?

Devices & OS

Mobile1.91m
Desktop913k
Tablet456k

Top Devices

(% of total device use)
  1. #1iPhone 1421.4%
  2. #2iPhone 15 Pro18.9%
  3. #3Samsung Galaxy S2411.2%

Top Systems

(% of total device use)
  1. #1iOS 2634.8%
  2. #2iOS 1822.1%
  3. #3Android 1716.7%

Browsing Behaviours

Most viewed content

(% of sessions)
  1. #1Merch & product pages32.6%
  2. #2Tour & event pages24.1%
  3. #3Music & release pages18.7%

Regions & Audience Reach

Top regions by engagement

(% of total engagement)
  1. #1United States(24.1%)
  2. #2Japan(13.9%)
  3. #3United Kingdom(11.4%)